Webflow
I built Peter Park's new website in Webflow for Germany, Austria, Switzerland and Italy. Since the launch in April 2026, I have looked after it.
On the platform page, data points from hardware, service and payment flow through the system into the dashboard.
Multilingual
Eight language versions for Germany, Austria, Switzerland and Italy, sorted by country in the switcher.
Edit it yourself
The marketing team changes pages and content itself, without developers.
Easy to find
Every language version is linked to the others for Google, and AI systems find the company and its FAQs as data.
The starting point
Peter Park sells parking management without barriers: cameras read the license plate, and drivers pay by app, at a machine or automatically. The website is read by operators of parking areas in retail, at hospitals, hotels or mountain railways, in Germany, Austria, Switzerland and Italy.
The old website dated from 2021. For the new build, the design was ready, and the animations came from the design agency. My job was the build in Webflow: setting up the CMS, moving all content including redirects, eight language versions, technical SEO, testing before launch and training the marketing team.
Approach
01
Codes like de-CH or it-IT mean little to visitors. So the switcher sorts the versions by country: Switzerland, Austria, Italy, plus English. Choosing Switzerland offers German, French and Italian.
The language switcher opens and shows the versions sorted by country.
02
All sections of the website sit in one large menu. Moving from one section to the next, visitors see no submenus opening and closing, the menu just changes its size.
The mouse moves across the main navigation, the menu opens as one panel and changes its size when switching.
03
The four benefits on the homepage play one after another, each with its illustration. Visitors grasp the offer without scrolling far.
A click on the next tab plays the matching illustration, and the progress line runs along.
04
Result
Since April 2026, peter-park.de has run on Webflow, in eight language versions for Germany, Austria, Switzerland and Italy. The marketing team edits pages and content itself; I trained it at launch. Since then I have looked after the website every month, with support and SEO.
For Google, all language versions are linked to each other, and the sitemap lists every version. The homepages describe Peter Park and its frequently asked questions in every language as structured data that AI assistants read too.
Webflow, Figma
Testimonial
More case studies
Free 30-minute check
The quickest way to sort out the rest is a conversation: 30 minutes by phone or in person in Bremen, no sales pressure.
Prefer email? [email protected]